In-store radio is extremely powerful in increasing dwell time and driving sales. It’s also an effective way of informing customers to enhance their overall experience. When boosting your background music by adding content into the mix, you can align the in-store audio to your overall marketing strategy to reinforce external messaging and internal POS. Plus, eliminate any competitor advertising that could be heard through local or national radio.
Your customer aren’t just shoppers, they’re a captive audience. Don’t miss out on the opportunity to talk directly to them whilst you have their attention. It’s your chance to direct them to a part of the store they may not have intended to visit, upsell on certain product ranges, or inform them of services available. Advertising products at the point of purchase increases impulse spend, so shout about those offers and highlight those deals you have available on your shelves.
Our award-winning, in-house creative team of experienced radio producers, presenters and creative writers know what works when it comes to developing engaging content, audio personality and advertisements for in-store. With access to over 10,000 professional voiceover artists and strong relationships developed over their many years in the industry, the KVH Studios production team are dedicated to making sure all your in-store content meets your objectives and sounds the best it possibly can through meticulous selection for your brand.
All content is created, produced, and broadcast under one roof at KVH Studios in our purpose-built, state-of-the-art production studios. We manage the whole process from briefing through to scheduling with nothing outsourced. So you can ensure your advertising is on-brief, on-time and on-budget.