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on-hold

Why on-hold messaging?

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1. Make a good first impression

Hello? Is anyone there?…. Silence, it’s uncomfortable isn’t it? Will someone come back on the line or not… it really leaves you with a sense of uncertainty, especially when it lasts so long. So this is the first and most obvious reason to include an on-hold service on your telephony system. Make the right first impression and greet your customers with a welcoming voice and positive music. All whilst representing your brand personality.

2. Decrease perceived wait times

During busy periods, wait times on hold can be long. Keep your callers entertained and informed through a brand specific, professionally crafted on-hold service. Hand-selected tracks and friendly, interesting messaging will distract callers from the wait. This ensures a more positive experience and decreases the likelihood of hang-ups.

3. Promote to a captive audience

Develop new business and upsell to existing customers through on-hold messaging. It’s a great opportunity to inform a captive audience of the products, services and deals you have available, keeping them informed and driving both store and web traffic. Due to the ease of audio, this can also be updated regularly to ensure its fresh and accurate.

4. Boost efficiency

Manage call traffic by introducing an Interactive Voice Response (IVR) system to direct callers to the appropriate department through the use of voice or DTMF tones input via a keypad. During busy periods, callers can be informed of the longer wait times and where they rank in the queue. This allows them to decide whether calling back at another time is more suitable. You can also provide a call back option, so the caller doesn’t have to wait on the line.

5. Save on costs

Through IVR systems, you can eliminate the need for a receptionist or employees being required to answer calls. This will increase productivity and potentially save on cost. You may feel this is a less personal approach, but you can always provide the option of speaking to an advisor, so callers have the choice.

Interested in adding an on-hold service to your telephony system? Our experienced production team have the skills and the knowledge in selecting music for a purpose and creating engaging and effective audio messaging.

Give us a call on 0113 233 7828 or email production@kvhstudios.com to find out more.

music

NEW MUSIC THIS MONTH: June 2021

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It’s been a fairly quiet month, nothing much going on…well apart from the Euros, Wimbledon starting, and Ed Sheeran has returned! Here’s the highlights from our Head of Music, Nick Bewes, of some of the tracks added to our playlists over the last month.

 

There’s obviously only one song to start with and it’s the comeback single from Ed Sheeran, ‘Bad Habits’. It’s the first taste of what will become his new album which he is currently recording. The video is a low-key affair!

We’ve been fans of the superb Joy Crookes for a while, and she doesn’t disappoint with the latest track, ‘Feet Don’t Fail Me Now’, which she wrote in light of the political events of last year. It’s written from the perspective of someone who finds it easier to remain complicit out of fear of speaking up, and what those consequences might be. A very powerful track.

Lorde has been quiet for a while, her last album was released in 2017, but she returned this month with ‘Solar Power’, the title track of her new album which is due in August. The project was inspired by the importance of taking care of the environment and preserving the world.

Aziya is likely to be a new name to most people, but not for long. She’s only released 3 singles, ‘Blood’ being the latest, and already British Vogue have called her “an emerging rockstar for Generation Z,”. We think she is great.

And finally, Calvin Harris teamed up with man of the moment, Tom Grennan for a new single called ‘By Your Side’. The video is, well, colourful! Tom loved filming it apparently. Sunglasses at the ready!

And there you have it for another month. Keep up to date with our playlist additions by following us on Twitter @kvhstudiosmusic.

production

Summer 2021 is here! So here’s 21% off our studio services!

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It’s June 21st 2021, the official start to summer! And to celebrate, we’re offering 21% off all our studio hire and audio production services. Check out some of the things we offer below…

Studio hire

Located in the heart of Leeds, just a 5-minute walk from the train station, you can hire our professional, purpose-built audio studios. With a range of sizes available dependent on the purpose and hourly or day rates on offer, plus hospitality and post-production, you’ll feel right at home in our sound-proof, fully equipped studios.

Podcasts

Creating a high-quality, engaging podcast couldn’t be easier with KVH Studios. We have the facilities and the know-how to manage your podcast from conception through to distribution. Our main production studio has the ideal set-up for your recording with capacity for 5 people recording, plus guests on the sofa. Prefer to record remotely? You can do this via phone, Skype, Teams or WhatsApp. Plus we have ISDN, Source Connect and IPDTL capability.

Audiobooks

Their popularity is increasing, and so are our bookings for audiobook recordings. Our comfortable studios, plus refreshments and skilled producers, ensure smooth sessions for such a big project. We’ve built up extensive experience over the years, and with access to top quality narrators, you can ensure your audiobook has a high-quality, professional finish that is engaging and compelling.

Voiceover recording

Whether for commercial advertising, TV narration or a voiceover demo, producing quality audio with a purpose is what we do every single day. And it’s not just the recording, our creative team can support with developing the concept, script-writing, post-production, music and licensing. Let us help you with your voiceover project with our years of experience and in-depth knowledge.

And that’s just a taster! Find out more about our studio hire and audio production services here or email production@kvhstudios.com to find out more and make a booking with 21% off using discount code KVHSUMMER21.

advertising

Bring award-winning audio advertising into your in-store environment

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In-store radio is extremely powerful in increasing dwell time and driving sales. It’s also an effective way of informing customers to enhance their overall experience. When boosting your background music by adding content into the mix, you can align the in-store audio to your overall marketing strategy to reinforce external messaging and internal POS. Plus, eliminate any competitor advertising that could be heard through local or national radio.

Your customer aren’t just shoppers, they’re a captive audience. Don’t miss out on the opportunity to talk directly to them whilst you have their attention. It’s your chance to direct them to a part of the store they may not have intended to visit, upsell on certain product ranges, or inform them of services available. Advertising products at the point of purchase increases impulse spend, so shout about those offers and highlight those deals you have available on your shelves.

Our award-winning, in-house creative team of experienced radio producers, presenters and creative writers know what works when it comes to developing engaging content, audio personality and advertisements for in-store. With access to over 10,000 professional voiceover artists and strong relationships developed over their many years in the industry, the KVH Studios production team are dedicated to making sure all your in-store content meets your objectives and sounds the best it possibly can through meticulous selection for your brand.

All content is created, produced, and broadcast under one roof at KVH Studios in our purpose-built, state-of-the-art production studios. We manage the whole process from briefing through to scheduling with nothing outsourced. So you can ensure your advertising is on-brief, on-time and on-budget.

Give us a call or email info@kvhstudios.com today to find out more about adding in-store audio advertising into your store.

music

New Music This Month: May 2021

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While the weather hasn’t been the best this month, we have added some great new music to our services . Here’s KVH Studios’ Head of Music, Nick Bewes, with some highlights…

It’s been quite a month for Little Mix. They became the first female group to win Best British Group at the Brits, Leigh-Anne & Perrie announced they were pregnant, and they released their first single as a three piece, a re-worked version of ‘Confetti’ featuring Saweetie.

While we are talking about The Brits 2021, Coldplay opened the show with a special performance of their new single ‘Higher Power’. The track is the band’s first material that they have released in 18 months, and was produced by Max Martin, the man behind some of pop’s biggest songs of the last 20 years.

Holly Humberstone might be a new name to some. She only released her debut single in January 2020 but supported Lewis Capaldi at Wembley before Lockdown last year. She’s back with her best single, in my opinion, ‘The Walls Are Way Too Thin’. She has described her music as dark, wonky, brutally-honest pop. And I like it!

One of the biggest bands in the world are BTS, with some amazing fans who love their music. So much so that new single ‘Butter’ was played 20.9 million times on Spotify on the day of release, while the video had been viewed nearly 206 million times at the time of writing!

And finally, the man who says he will reunite his old band (Oasis) for £100million! However, Noel Gallagher is looking back at the first decade of his latest project High Flying Birds. ‘A best of’ is due later in the year and this is one of two new tracks to be included, and its classic Noel. The video features an actor who has played a Timelord and a Duke!

That’s just a small selection of the tracks added to the KVH Studios playlists in the last few weeks. You can keep up to date with our playlist additions by following us on Twitter @kvhstudiosmusic.

Audiobooks

What’s the story with audiobooks?

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Audiobooks are on the rise, and with Audiobook Month coming up in June, we thought we’d take a look at why this is and how you can get started with yours…

Over the past year with the worldwide pandemic, people have found new ways to relax and take their mind off the uncertainties of current life. The popularity of audiobooks was already on the rise with global sales growing at 25-30% per annum for the past three years according to Deloitte Insights, so this period of ‘finding ways to pass the time’ has only intensified the demand. With people spending more time at home and sometimes in isolation, they have taken comfort from the spoken word with a feeling of human connection in a scary time.

Of course, there is also the convenience of being able to simply download a book in a matter of seconds which is a huge benefit in normal life, not just lockdown when bookshops have been closed for long periods. And this has had an impact on learning as well, with many students choosing to consume their usual reading material in audio form, that they may have usually visited their university library for.

Whether for pleasure or learning there’s no doubt that audio is an effective and efficient way to consume content. If you’re travelling or driving yourself, working or simply doing other tasks at home, exercising or walking (which we’ve done plenty of in the last 12 months!), you can listen to an audiobook with ease. It allows you to fill your time with entertainment or education, or simply for escapism and to increase positivity for improved mental health. A study by The Publisher’s Association found 54% of UK audiobook buyers listen to them for their convenience, while 41 per cent choose the format because it allows them to consumer books when reading print isn’t possible.

With more and more authors and publishing houses recording audio versions of their books, KVH Studios have been supporting the likes of Penguin Random House, Harper Collins and Audible with the recording and editing of their projects. Our experienced producers know what it takes to bring the words on paper to life through audio, with an extensive bank of voiceovers and the ideal studio set-up for lengthy recordings. Plus, with our state-of-the-art editing suite, we will package your audio ready for your listeners.

Find out more about our audiobook recordings here and if you have any questions, just give us a call on 0113 233 7800 or email production@kvhstudios.com.

 

music

Hospitality fully reopens! That’s music to our ears!

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Ready for a hug? A catch up at the pub with your best mates? Or maybe a relaxing getaway at a hotel? The government guidelines have changed once again with step 3 seeing the full re-opening of hospitality and leisure across England. A welcome change for the industry as with the uncertain weather across the last month, outdoor dining has been a bit hit and miss!

As we restart the music at the remainder of our client’s sites that have been closed this past month, we look at how we can help other businesses to create an inviting and comfortable atmosphere to welcome customers back in after a long period of staying at home.

Why?

Music is a very powerful neurological tool that helps to change our mindset and mood. When you hear music, your brain releases a chemical call dopamine that has a positive effect on your mood. Maybe the most significant benefit in a hospitality setting and under the current circumstances is that it can help people to feel at ease and relaxed with a certain level of comfort as they step back into society.

Whether it’s low tempo, soothing tracks to help you relax or upbeat pop music to put a smile on your face, it all helps in easing your mind and allows customers to enjoy their visit to your pub, restaurant, bar or hotel even more, increasing the chances of return visits.

What?

Hospitality and leisure businesses are going to get a mixture of customers throughout the day, so it’s important to have a music strategy that caters for everyone. For example, a bar could be quiet early afternoon, and liven up as soon as it gets to happy hour, so you therefore want music styles that reflect the change in atmosphere. Music programming strategies such as day parting, time segmenting and rich mixing of various genres by style, artists or date etc., help to target music to precisely the right audience, so the music is always appropriate and effective, whatever time of day.

How?

Our studio team of experienced musicologists are amongst the very best in the business. Our relationships with record companies, independent labels and emerging artists give KVH Studios the edge when curating music profiles, and thus we are in the best possible position to help you create ‘the sound of your brand’. Teamed with our extensive licensing knowledge and market-leading technology, we are so passionate and emotionally invested in music and customer satisfaction so it’s not surprising that our customers benefit time and time again.

Increase your customer’s confidence and alleviate any uncertainties they may feel about returning to a social setting with a bespoke music profile for your brand and environment. Give us a call today on 0113 233 7800 or email info@kvhstudios.com to find out more.

Brit Awards

Brit Awards 2021 Preview

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Quite a lot has happened since the last Brit Awards on 18th February 2020. As the artists and crowds gather at The O2 tonight for the delayed 2021 awards, we are emerging from something very few who attended or watched the show last year could have predicted…Less than a month later all live performances were canceled and just over a month later the country was in lockdown.

Here we are, 15 months later, at a very important stage. The event is part of the Government’s scientific Events Research Programme, using enhanced testing approaches to examine how events can take place without the need for social distancing. The Brit Awards is also the first live music show at The O2 in over a year and the audience will include 2500 frontline workers.

That’s the serious stuff out of the way, let’s get on with the glitz and glamour. It’s time for some predictions! Well kind of. Rather than predict who will win the newly designed Brits trophy in each category, we will pick our own winners. They might be the same as the eventual winners, they might not!

It’s time for the KVH Studios Brit Awards 2021!

International Female Solo Artist

Nominees: Ariana Grande, Billie Eilish, Cardi B, Miley Cyrus, Taylor Swift.

For us, there’s only winner in this category, despite all of them having successes, it’s Taylor Swift. She has released 3 albums since the last ceremony, which have all reached number one here in the UK. Taylor will also receive the, already announced, Global Icon award.

International Male Solo Artist

Nominees: Bruce Springsteen, Burna Boy, Childish Gambino, Tame Impala, The Weeknd.

Another easy one for us, well done The Weeknd. The Grammy’s might not like you, but we do!

International Group

Nominees: BTS, Fontaines D.C., Foo Fighters, HAIM, Run The Jewels.

We’ve been fans of HAIM for a long time and their latest album is fantastic.

Male Solo Artist

Nominees: AJ Tracey, Headie One, J Hus, Joel Corry, Yungblud.

Step forward Dominic Harrison!

Breakthrough Artist

Nominees: Arlo Parks, Bicep, Celeste, Joel Corry, Young T & Bugsey

When heard Black Dog by Arlo Parks around this time last year, we knew that she was the real thing. Not that there was much doubt beforehand.

British Single with Mastercard

Nominees:

220 Kid & GRACEY – Don’t Need Love, Aitch & AJ Tracey feat. Tay Keith – Rain
Dua Lipa – Physical, Harry Styles – Watermelon Sugar,
Headie One feat. AJ Tracey and Stormzy – Ain’t It Different, Joel Corry feat. MNEK – Head & Heart
Nathan Dawe feat. KSI – Lighter, Regard & RAYE – Secrets, S1MBA feat. DTG – Rover
Young T & Bugsey feat. Headie One – Don’t Rush

Some great singles on the list and there are some obvious omissions as well, however Dua Lipa has this in the bag for us.

British Group

Nominees: Bicep, Biffy Clyro, Little Mix, The 1975, Young T & Bugsey

There’s lots of talk that Little Mix might get this one, and it would be deserved if they do, however we are going for Bicep. Their latest album ‘Isles’ is pure class but isn’t nominated in that category.

Mastercard Album

Nominees: Arlo Parks – Collapsed in Sunbeams, Celeste – Not Your Muse, Dua Lipa – Future Nostalgia, J Hus – Big Conspiracy, Jessie Ware – What’s Your Pleasure?

The album that we have gone back to time and time again since it’s release is Arlo’s. It’s an amazing album, especially as a debut album.

British Female Solo Artist

Nominees: Arlo Parks, Celeste, Dua Lipa, Jessie Ware, Lianne La Havas.

We’ve left this until the end and we’re still trying to make our mind up to be honest as it’s a difficult one. All of them are great and be worthy winners, but we have to pick one! Jessie Ware.

Tune in tonight at 8pm on ITV to see the winners, and to experience some live performances from the likes of The Weeknd, Rag’n’Bone Man & P!nk and the Rising Star winner Griff.

Let’s hope it won’t be long before we can all see live music in person! Fingers crossed. In fact, everything crossed.

Non-copyright music

The benefits of non-copyright music

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Non-copyright music gives you all the advantages of background music without the need for PPL or PRS licenses. It’s an exciting, viable alternative and a great way to save money without compromising on quality. At KVH Studios, our non-copyright music offering is unrivalled.

Significant savings

How much are you paying annually in music licenses? They can become ridiculously expensive, especially if you have large stores, which is why non-copyright could be the way forward. There’s no requirement for PPL and PRS licenses, which means you eliminate all the complexities and expenses that come with copyright music. Don’t break the bank; use non-copyright. It’s a brilliant way to still play background music whilst saving some pennies.

Non-Copyright Music Tailored to your Taste

Are you looking for In Store music for shops and stores or maybe for your gym chain or hospitality outlets? Non-copyright music could be your answer. With the extensive work the KVH Studios music team have put in over recent years, we now hold a huge catalogue of Non-copyright music tracks of a variety of styles and tempo. This now allows us the flexibility to tailor a music profile to your brand, listener and environment, to create the right ambience that brings benefits to your business.

There’s more?

We haven’t even mentioned the rise in use over recent years yet. The quality just keeps getting better. The growth in popularity means artists are experiencing increased interest and exposure, not just in retail environments but also from commercial radio stations and championed by the likes of BBC. What’s more, our profilers are highly skilled in seeking out what’s hot and what’s not when it comes to suitable music for commercial environments.

How Can KVH Studios Help?

By choosing us, you’ll have access to the biggest independent music platform and exclusive access to a huge range of emerging artists with whom we have direct relationships with. Recognising the best surfacing talent, KVH Studios invest heavily in sourcing music from independent artists and labels to build our ever-growing database of Non-copyright tracks. From this, our team of creatives are experts at curating playlists specifically for your individual brand, environment, budget and of course, preference.

Sound good? To find out more, get in touch! We’ve got tonnes of experience, advice and a massive variety of tracks all ready and waiting for you. Give us a call today on 0113 233 7800 or drop us an email at info@kvhstudios.com.

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