IN THE SPOTLIGHT: Joe Muddiman – Senior Account Manager

By 19th June 2019Uncategorised

How long have you been at KVH Studios?
3 years this summer

What does your job involve?
So much! I’m responsible for two of our key accounts and making sure their in-store audio service continually meets requirements, whether this is entertaining the customers, achieving marketing objectives, or making the most of the technological possibilities. This means I’m out meeting clients, coming up with creative content ideas, writing scripts, scheduling services… all sorts! I’m also responsible for the day-to-day management of our team of Account Managers supporting them with the development of their own accounts and personal development. I also support on new business and marketing activities, as well as keeping the team refreshed with the odd cup of coffee every now and then.

What did you do before you worked at KVH Studios?
I’ve been an Account Manager in some shape or form for nearly ten years now in a variety of industries, from car leasing to health and fitness. I’ve also done a bit of bid writing and tendering before joining KVH Studios. Going further back I’ve done time stacking shelves at Somerfields, taking calls at British Gas, and worked in a bookies!

What do you love most about what you do?
The day-to-day variety and pace of change. Over the last few days for example I’ve planned a new series of podcasts with a client, sat with our Tech team and scheduled in some of our first weather-activated adverts, attended a client retailer event to discuss and promote their in-store service, and also brainstormed a live presenter show with our Production team. In-store radio is so much more than ‘just’ background music.

What’s your favourite memory at KVH Studios?
Holding a magazine in my hands which we’d created from scratch for a new service pitch. We don’t make magazines. The pitch hadn’t asked for a magazine. It was a typical new service tender, but we knew this wasn’t your average client so needed a not-so-average response. We took the brief, ran with it, and presented our ideas and vision for their service in a replica of their own in-store magazine. I was honoured to have played a part in its creation and holding the finished article in my hand made me realise the progress we’d made in terms of what we can offer and how we communicate our ideas. The magazine must have worked – the pitch went on to become our biggest client launch for a very long time and is now one of my accounts, so I’m reminded of our success every day.

How would you describe KVH Studios in 3 words?
Attentive, dynamic, lively.

If you could pick one, what would be your favourite music track?
Wow, what a question… I could pick almost anything by Radiohead, but I’ll go with ‘Reckoner’.

What do you like to do when you’re not at KVH Studios?
I’ve got two young twin daughters so lots of family time! I also like to try and watch and play as much football as I can, as well as keeping fit by running and going to the gym. I love music; there’s always music, radio, or a podcast of some sort on in the background to whatever I’m doing. I also like to read as much as I can, but it’s more Peter Rabbit than Ray Bradbury these days!

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