It’s the most wonderful time of the year! It’s beginning to sound a lot like Christmas! Do you wish it could be Christmas every day? And I bet you are looking back at Last Christmas knowing that this year is going to be very different…
Here at KVH Studios, we work with our client’s to make sure we are playing the right Christmas songs to match their normal playlist. There’s lots of discussion over when you should start playing Christmas songs as well. That isn’t up to us to decide, we discuss this with all of our clients months in advance so their Festive playlists start when they launch Christmas in their stores.
If their Christmas shop is open from the beginning of October, then that’s when we start programming a small selection of Christmas music, building up to 100% Christmas from the start of December. At the other end of the scale, we have some clients who don’t sell anything Christmas related but want to create a festive atmosphere for their stores so play a small selection from the beginning of December.
As well as playing the Festive favourites from yesteryear, every year the KVH Studios Music team are on the lookout for new Christmas songs. Here’s a small selection of the new Christmas tracks released in 2020…
Beverley Knight – A Christmas Wish
Kelly Clarkson and Brett Eldredge – Under the Mistletoe
Jamie Cullum – Turn on the Lights
Dolly Parton and Michael Bublé – Cuddle Up, Cozy Down Christmas
Meghan Trainor featuring Earth, Wind & Fire – Holidays
As Slade said in 1973, Merry Christmas Everybody!