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KVH Studios

colleague

Colleague Morale is Key to your Business

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In the retail environment, your colleagues in-store are the most important aspect of your brand. They have the power to leave a lasting impression on your customers and can often be the deciding factor in whether a customer has a bad experience or a fantastic one. Therefore, keeping your store colleagues motivated is fundamental to your business. If these guys look happy to be there, customers will feel happy being there.

An ideal way to create a positive, inspiring and productive work environment is by playing music. In a study by ‘PPL and PRS for Music’, they discovered 77% of small businesses found ‘music improved the morale in the workplace stating that high morale leads to greater productivity, making music an effective and beneficial addition.’  The positive impact of music and the way it makes people feel led to ‘75% of respondents in the study saying music in the background released tension and prevented awkward silences from occurring’.

Psychologist Dr Vicky Williamson also said: “A completely silent work environment can lack stimulation, interest and, for many people, a dynamic and creative source of energy.” She continued, “Music provides an effective and adaptable tool for bringing a sense of pleasure and relaxation to the work environment, thereby promoting a positive attitude, higher job satisfaction and boosting a sense of brand identity and loyalty.”

So it’s clear that music is a great addition for your stores to support your colleagues in their work, but not just any music of course. To make the most of the benefits, it’s important the music is profiled to your colleagues (and customers) and the time of day, plus the correct licensing in place.

But that’s not something you need to worry about. The music profilers and producers at KVH Studios have the knowledge, experience, expertise and passion to create the most appropriate sound profile for your business, utilising the very best quality tracks, plus provide you with all the advice and support you need around music licensing.

We have the full choice of music available, from commercial copyright music through to unlicensed emerging artists, allowing our customers to select the right service for their budget. Due to the vast improvements we have made to our non-copyright music catalogue regards choice and quality, many of our clients have switched to this type of music or partnered with us for this reason, enabling them to reduce costs by eliminating licence fees.

Whichever direction you take in terms of licensing, you can guarantee that the music we select for your business will create a positive and uplifting atmosphere in your stores that both colleagues and customers will enjoy, and you as a business will reap many benefits from.

To find out more on how we can help you improve colleague morale and motivation, give us a call today on 0113 233 7800 or drop us an email at info@kvhstudios.com.

Our favourite tracks from last month

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Even though the world has been in lockdown, new music continues to be released. Here are 5 of the tracks that we are loving here at KVH Studios right now. Some of the videos have bigger pre-lockdown budgets than others, but all great tracks and videos. Enjoy!

HAIM – I Know Alone (taken from new album Women In Music Pt. III due to be released 26th June 2020)

Izzy Bizu – Faded (taken from new The Things We Do For Love release date TBC)

Jessie Ware – Save A Kiss (taken from new album What’s Your Pleasure? due for release on 19 June 2020)

Paul Weller – Village (taken from the new album On Sunset expected 3 July 2020)

Lennon Stella & Charlie Puth – Summer Feelings (taken from the album SCOOB! The Album out now)

The Range

WELCOME TO KVH STUDIOS: The Range

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KVH Studios are excited to announce we are now providing in-store radio to The Range, across their full estate of stores in the UK and Republic of Ireland.

From opening their first store in 1989, on Billacombe Road, Plymouth, The Range is now the fastest growing retailer in the UK. With over 175 stores nationwide, they stock more than 65,000 products across 16 different departments, from Homewares and Furniture to DIY and Art Supplies. Their ethos has always been to bring their customers great quality products at the most competitive prices, drawing together everything you need for a beautiful home.

The brand was looking for a new in-store radio supplier with a better quality and choice of music and the ability to consolidate suppliers through management of their in-store creative advertising as part of the service. In addition to this, they required a more creative/strategic approach to their audio marketing led by their provider.

KVH Studios were successful in demonstrating our ability to meet these requirements, plus more, through free trialing of our service in selected stores. Following this, we rolled out the KVH Media Player to each of their stores via remote installation for ease and efficiency, plus ensuring no costs were incurred in transitioning suppliers.

We provide customer profiled music and creative messaging, including branding and advertising, to The Range in line with their marketing strategy and are thrilled to be working with them as an extension of their marketing team. We look forward to supporting them with their objectives through the power of in-store radio and developing the service as the brand progresses.

To find out more about our bespoke music and messaging services, including how you can save money on licensing costs with non-copyright music, give one of our creative consultants a call on 0113 233 7800 today or email info@kvhstudios.com. 

 

instore music package

We’re More Than Just In-Store Radio…

By | Music | No Comments

Over the last few years, we at KVH Studios have expanded our offering significantly outside of in-store radio. With response to client demand and taking a more proactive approach in this ever-changing market. We have helped our clients to consolidate media suppliers for ease and cost-savings, plus increase efficiency with their marketing strategy.

Here are just a few ways in which KVH Studios can support you further as a client…

Digital signage

Audio and visual come hand in hand so this was a natural progression for us to make as a business. By managing all creative content for these two mediums it ensures consistency and a stronger brand approach.

KVH Studios offer a wide range of content options such as animation, video and live television, which many clients such as Ann Summers, Moto, Costcutter and Motorpoint are taking advantage of. All our solutions are created and managed in-house and delivered through our marketing leading technology.

Podcasts

Of course, it’s not just about in-store, our services expand beyond this with podcasts increasing in popularity and demand in the retail market.

We have therefore adapted our services to accommodate this by not just offering our in-house studio recording facilities. But also full management of the process including concept creation, episode support and guidance, editing and packaging, hosting, publishing, and analytics.

Our biggest podcast projects include Superdrug’s ‘Beauty of It All’ which has peaked at number 1 in the iTunes health and beauty charts and Leeds City Council’s ‘Leeds in Conversation’.

Commercial Radio

Many of our in-store radio clients also use us for production of their local and national advertisements. As they can guarantee consistency of sound and production values, simplicity in briefing, and reduced costs.

Our experienced team of scriptwriters and audio producers can manage all creative, voiceover selection, editing, radio clearance and distribution. Taking the stress away and advising you from start to finish.

And that’s just a few ways in which we can help further. We can also support with events/conferences, pop-ups, training, television and online voiceovers, on-hold systems and much more!

If you’re looking to reduce the number of marketing suppliers you deal with and want an in-store music provider that offers much more, the KVH Studios team are ready to help.

Just give us a call on 0113 233 7800 or email info@kvhstudios.com for advice and support when the time is right. We look forward to hearing from you!

Account Manager

IN THE SPOTLIGHT: Chloe McCafferty – Account Manager

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How long have you been at KVH Studios?

I started on the 6th January 2020 as an Account Manager.

What does your job involve?

All sorts really! Primarily, looking after various accounts and being the first port of call for each of my clients. On a day to day basis I deal with a huge variety of queries from my clients. I spend a lot of time scripting, working on content proposals and liaising with different departments such as technical and production. My job is mainly about making sure my clients receive the best possible service for their in-store radio!

What did you do before you worked at KVH Studios?

I worked at Jet2holidays as a Live Chat advisor, dealing with customers queries on a day to day basis. I then progressed to managing a small team and becoming more involved with the Live Engage platform such as building a variety of campaigns and looking at how we can improve the layout for the customer’s visiting the website.

you feel like you are constantly picking new things up and learning new skills. The people are great too, I think it’s important to work in an environment that’s not only fun but professional and passionate, everyone is great with tonnes of knowledge and always willing to help.

What’s your favourite memory at KVH Studios?

I’ve only been here a short amount of time, so I’d say meeting everyone as they are all friendly and helpful, also passing my probation period was a lovely feeling too!

How would you describe KVH Studios in 3 words?

Fun, passionate, professional.

If you could pick one, what would be your favourite music track?

That’s a tough one, there’s so many to choose from! I’ve got a few favourites that remind me of some of my best memories, in particular ‘You’ve got the love’ by Florence and the Machine, it reminds me of my first ever festival with my friends. ‘Get Lucky’ by Daft Punk reminds me of good times with my family, dancing away at gatherings! Anything Oasis related is up there, but I’d have to say my all-time favourite is ‘Go your own way’ by Fleetwood Mac, perfect for any occasion – parties, gym, festivals it’s just an all-rounder!

What do you like to do when you’re not at KVH Studios?

I love spending any time with my friends, partner and family, that’s what makes me happiest. Going to gigs, festivals, and travelling as much as I can. Anything social really!

working from home

Your ‘Working From Home’ Playlist

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As we continue to work out of the office, we thought, instead of the end of month new music roundup, we’d share our top tracks from our ‘working from home’ playlist to help keep your spirits up, stay motivated and keep entertained.

And why not try building your own playlist of your favourite tracks that put a smile on your face. We’re just here for the inspiration!

OK so a pretty obvious one to start with. You can’t beat Fifth Harmony’s ‘Work from home’ to get those toes tapping. Released in March 2016 and featuring Ty Dolla Sign, the song is primarily an R&B track that incorporates some elements of trap music and tropical house beats.

Recorded by Barbadian singer Rihanna for her eighth studio album Anti in 2016, Work featuring Drake became the first dancehall song to top the Billboard Hot 100 since Sean Paul’s Temperature in 2006

Wouldn’t be a good playlist if it didn’t feature an epic, legendary track from Queen and Don’t stop me now is guaranteed to lift your mood! Written by lead singer, Freddie Mercury, and released in 1979, the track didn’t initially chart well but grew in stature over time and has been popularised by its use in advertisements, television programmes and films.

Jumping ahead to the next decade to the fabulous eighties, Katrina and The Waves brought us the uplifting Walking on Sunshine in 1983. Originally written as a ballad, Katrina Leskanich decided to belt the song out as a more upbeat song.

And finally, let’s bring it back to more recent times with the release of Normani’s Motivation the back end of last summer. Co-written by Ariana Grande, the music video went viral due to the video’s intense choreography, more specifically a basketball move that started a viral dance challenge.

Hope that’s given you some inspiration guys! Keep on dancing!

podcast

KVH Studios Produce New Leeds City Council Podcast

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The new Leeds City Council podcast has launched! KVH Studios have worked together with the LCC team to create and launch a 24-episode series of podcasts led by different speakers from a wide range of sectors and backgrounds.

Released every fortnight across 2020, ‘Leeds in Conversation’ covers various topics relating to the ’12 Big Ideas’ from the Inclusive Growth Strategy. The podcast brings together voices from across the city to debate and discuss everything from culture to creative innovation, digital skills to infrastructure and everything in between, on how all our communities and people can and will benefit from the growth of our thriving city.

In 2019, KVH Studios were successful in the tender to be commissioned for this project due to our fully comprehensive and innovation solution, as well as the advice and guidance we can offer due to the vast experience of our team in this medium.

We support LCC by recording, producing and editing all content for the podcasts, including the main discussion, advertising and creation of a bespoke audio signature piece to act as the introduction to each episode, providing a clear and distinct audio identity for the podcast. All from our purpose-built, high-quality audio studios in the heart of Leeds.

We also manage all aspects of the hosting, publishing and analytics for each episode, ensuring each is visible on all major audio platforms, including iTunes, Spotify and Google Podcasts, and reaches a wide audience. Weekly reports are provided detailing a range of listenership figures including episode breakdown, geographical information of audience, and downloads by time of day.

“In 2019 we made the decision to work with KVH Studios to bring to life the Leeds in Conversation podcast. They have been a fantastic partner in achieving our goal of bringing the inclusive growth conversation to the city, fully embracing the ethos of the strategy and supporting us every step of the way. Their expertise and advice has ensured that we have been able to deliver, and continue to deliver throughout these difficult times, an engaging, inspiring and thought provoking podcast that has seen some fantastic results after only three episodes.”                                       Eve Roodhouse, Chief Officer Economic Development

Search for ‘Leeds in Conversation’ on your favourite podcast today to listen to the latest episodes available or click here to find out more!

The Power of Music

By | Music | No Comments

Let’s face it, the world is going through a very weird time right now. A time filled with uncertainty, anxiety and unknowns. So now more than ever, positivity is important in getting us through it, supporting yourself as an individual and those around you.

Easier said than done we know, but there is a very powerful tool that can help to motivate, increase optimism and improve mental well-being, overall reducing those anxious feelings and regulating emotions. That tool is MUSIC!

Music is a very powerful neurological tool that helps us change our mindset and mood, giving us new perspective. When you hear music, your brain releases a chemical called dopamine that has positive effect on mood. Particular songs can spark happy memories and nostalgic moments. Upbeat tracks can motivate you when working from home or to get you up off the sofa to do some exercise, assisting in improving performance.

Maybe most importantly, music can provide comfort. Whether it’s low tempo, soothing tracks to help you relax or upbeat pop music to put a smile on your face, it all helps in easing your mind and is a companion if you’re feeling lonely.

So, to help you through this tough time, KVH Studios are putting you to task! Take just half an hour out of your day today to put together a playlist of your favourite, uplifting tracks. Doesn’t matter whether they’re old or new, slow or fast, vocal or instrumental, it’s your playlist to suit you and help you out when you’re maybe feeling a little low and just need a pick-me-up. We guarantee it’ll help!

Need some inspiration? Check out the KVH Studios playlist on Spotify for all the latest tracks featured on our services that we’re loving. Enjoy!

Stay safe everyone and stay home. Remember we’re all in this together!

 

Music

NEW MUSIC THIS MONTH: March 2020

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Welcome to another look back at all the new music we have added this month to our in-store music services with Head of Music, Nick Bewes.

One of the biggest pop stars of the last decade returned this month with her first solo single in 3 years, Stupid Love. Taken from her album, Chromatica, it’s a perfect slice of pop. The video was filmed entirely using Apple’s iPhone 11 Pro triple camera system!

Sports Team have been described as 2020’s most chaotic new band, we just think that they produce great music, their latest single Here’s The Thing is just brilliant. It’s taken from their debut album, Deep Down Happy.

We’ve been fans of Jessie Ware for a very long time here at KVH Studios, having first added her to our playlists back in 2012. Since then, she has produced some of the smoothest pop sounds around and returned this month with the sublime Spotlight.

It’s been 7 years since we first added the brilliant Haim to our playlists. Now they are getting ready to release their third album, Women in Music Pt 3. And they have unleashed their latest single The Steps, which is another cracker.

And finally, there’s another Trolls movie on the way, so Justin Timberlake is back with some new tracks. The first movie gave us the brilliant Can’t Stop the Feeling. This time he’s teamed up with SZA for equally good The Other Side.

And there you have it, our highlights of the last month in music. Keep up to date with our playlist additions Spotify playlist here.

Claire-Martin-Commercial-Director

IN THE SPOTLIGHT: Claire Martin – Commercial Director

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IN THE SPOTLIGHT: Claire Martin – Commercial Director

 

How long have you been at KVH Studios?

I started as an Account Executive in 2008 and have worked through all various different roles in Client Services since!

What does your job involve?

I wear many hats in my role but essentially, I’m responsible for the commercial side of the business and the overall growth. Which includes (in a nutshell) supporting our Head of Client Services in the development of existing accounts, new revenue opportunities, brand and marketing, new business sales, implementation, new and retention contracts and product development. It’s a busy one but I wouldn’t have it any other way!

What did you do before you worked at KVH Studios?

I studied Journalism at University then had a few temporary positions before starting my search for my career in media. Most of my adult life has been at KVH Studios!

What do you love most about what you do?

The variety, the pace and the people. No day is the same and we’re constantly evolving and learning through new challenges. We’re a small division that’s part of a big business so whilst we’re super busy all the time, we also have the flexibility and freedom to grow into new areas and try new things, which is really exciting. I’m surrounded by incredibly talented people every day that I have worked with for many years now so we’re like a family and work so well together. Also, it doesn’t feel like a ‘job’ to me anymore which is a nice feeling.

What’s your favourite memory at KVH Studios?

Yikes, there’s so many! I really don’t know how to answer that one! Sorry!

How would you describe KVH Studios in 3 words?

Exciting, passionate and dedicated.

If you could pick one, what would be your favourite music track?

I like all sorts of music and have favourite tracks for different reasons so, for this, let’s go with my wedding song ‘Lovely Day’ by Bill Withers as it’s just fills me with warmth and makes me think of great memories with my husband and friends, which is why we chose it.

What do you like to do when you’re not at KVH Studios?

I really love family time. Weekends with my mum, dad, brother, husband and 3-year-old daughter are the best weekends. But I’m also a big fan of girl time and can’t beat a night out with friends. Other than that, I love holidays, renovating my home and planning!

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